Privacy Policy

1. Introduction

CareGennie (“we”, “our”, or “us”) is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, and protect information when you visit our website (caregennie.app) and use our services.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. What Data We Collect

We may collect the following personal information:

• Contact information: Full name, email address
• Business information: Agency name, number of carers
• Technical data: IP address, browser type, device information, pages visited (collected via analytics)
• Communication data: Any information you provide when contacting us

3. How We Use Your Data

We use the information we collect to:

• Manage waiting list and beta testing registrations
• Send you updates about CareGennie's launch and features
• Communicate with you about your registration or enquiries
• Improve our website and services
• Comply with legal obligations

We will only send you marketing communications if you have opted in. You can unsubscribe at any time.

4. Legal Basis for Processing

We process your personal data based on:

• Consent: When you submit a form on our website, you consent to us processing your data for the stated purposes.
• Legitimate interests: To improve our services and communicate relevant updates to registered users.
• Legal obligation: Where we are required to retain or process data by law.

5. Data Storage and Security

Your data is stored securely using industry-standard encryption and security practices. We use trusted third-party service providers who are compliant with applicable data protection regulations.

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law.

6. Third-Party Services

We may use the following third-party services:

• Email service provider: To send confirmation and update emails (e.g., Resend)
• Analytics: To understand website usage patterns (anonymised data only)
• Hosting: Vercel (our website hosting provider)

These providers are contractually bound to protect your data and only process it as instructed by us.

7. Your Rights Under GDPR

Under the UK GDPR, you have the following rights regarding your personal data:

• Right of access: Request a copy of the data we hold about you
• Right to rectification: Request correction of inaccurate data
• Right to erasure: Request deletion of your data (“right to be forgotten”)
• Right to restrict processing: Request that we limit how we use your data
• Right to data portability: Request your data in a machine-readable format
• Right to object: Object to processing based on legitimate interests
• Right to withdraw consent: Withdraw your consent at any time

To exercise any of these rights, please contact us using the details below. We will respond within 30 days.

8. Cookies

Our website uses minimal cookies, primarily for analytics purposes. These cookies help us understand how visitors use our website so we can improve it.

You can control cookies through your browser settings. Disabling cookies will not affect the core functionality of our website.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this page periodically.

10. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us at:

Email: privacy@caregennie.app
Website: caregennie.app

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data protection rights have been violated.